Hora! is a creative laboratory that produces objects for daily living, combining craftsmanship and innovative technology, passion for design and sustainability.
The mainstays of the creations are the full control of the production chain, the respect for the raw materials, the use of recyclable and certified materials, responsible development of the work and the inevitable guarantee of the Made in Italy brand.
According to the ethics of Hora!, design, as well as respect the rules of aesthetics and functionality, means respecting all people involved in the production process. Therefore Hora! gives great importance to the enhancement of knowledge and craftsmanship.
The new collection refers to a typeface that made history: Helvetica, which is assigned a particular tribute.
Type in or graphic, Helvetica symbols become icons that give unmistakable personality to every creation.